Kevin Waxman
Professional Experience
June 2016 - Present
Market Intelligence & Communications Specialist, SCHOTT
• Partner with internal sales and engineering stakeholders in planning and execution of concurrent and multi-faceted communication campaigns with a focus on lead generation and online reach
• Lead copywriting and copyediting for marketing department, including development and publication of white papers as well as optimization / approval of all English language content
• Organize and execute as many as 6 global trade show events annually: responsible for exhibition prospecting, bookings, budget management, booth planning and design, on-site setup / teardown, and results reporting
• Monitor and present routine updates to senior leadership on competitor statuses and key developments
March 2015 - May 2016
Field Manager, RTi Market Research & Brand Strategy
• Managed the fielding process of up to 20 market research projects per month of varying methodologies both independently and as part of a team
• Coordinated communication with internal and partner company research directors and facility managers to provide instructions and updates to ensure proper execution of ongoing projects
• Handled all data processing and record-keeping for the field department, including the compilation of specs for completed projects and processing invoices and financial materials
• Adhered to data quality procedures by validating the legitimacy of online survey respondents and monitoring telephone interviews for quality assurance purposes
September 2011 - June 2012
Hockey Operations Intern, Hershey Bears Hockey Club
• Completed pregame planning and set-up for in-game entertainment
• Created and posted content to social media pages with 52,000 followers
• Oversaw operation of promotional activities during 38 home games
• Assisted full-time staff with preparation of newsletters and promotional materials
Education
May 2014
B.A. Communication / Journalism: Shippensburg University of Pennsylvania
GPA: 3.5/4.0
Dean's List
Cum Laude
Activities and societies:
WSYC 88.7FM Shippensburg Broadcast Radio Station
Shippensburg University Television Cable Channel 82